Working with us on The Conversion Sprint

The Conversion Sprint is the fastest, lowest-commitment way to work with us. In two weeks we diagnose one high-stakes page or flow, choose the single fix most likely to move the number, and ship it with measurement in place. This guide explains how the two weeks run and how to get the most from them.

Who it's for

Teams with real traffic and a specific problem, for example:

A homepage that doesn't hold attention.
A key landing page that doesn't convert.
A signup or checkout flow that leaks.

You don't need the whole site rebuilt yet. You need the one thing that's costing you most fixed now. The Sprint is also a clean way to see how we work before you consider anything larger.

It's probably not the right fit if:

Most of the site needs rethinking. The Conversion System rebuilds the whole marketing site.
You're launching something new. See the Made to Sell Accelerator.
You have very little traffic. With few visitors, it's hard to measure the effect of any change.

What you walk away with

A prioritized teardown of the page or flow.
One shipped, high-impact fix.
The measurement to prove its effect.
A clear view of what a larger engagement would unlock.

Stage 1 of 3: Diagnose

We pressure-test the page or flow against the Made to Sell System using your analytics and a structured teardown.

Stage 2 of 3: Prioritize

We choose one high-impact fix, picked for leverage: the change most likely to move conversion, not a wish list.

Stage 3 of 3: Ship

We design and build the fix, instrument it so the result is measurable, and hand off a clear before and after.

Why one fix, not ten

Most conversion loss hides in one or two places. A long list of small tweaks is hard to ship in two weeks and harder to measure. Choosing one change with the most leverage means it actually goes live, and you can see what it did. The teardown still records the other issues we find, so nothing is lost.

What we need from you

Two weeks is short, so the Sprint depends on quick access and quick answers.

Access before day one to the website admin and analytics, and to hosting if we need to deploy. The Access checklist for a new project covers the usual list, and Give us access to Google Analytics shows the steps for analytics.
Context on the page. Why it matters, what you've tried and what a good result looks like.
One decision-maker who can approve the fix quickly.
Fast feedback. Two weeks leaves little room for waiting, so block time to review work as soon as it arrives. See How approvals and sign-off work.

If your analytics aren't set up or tracking is broken, tell us on the fit call. Measurement is part of the Sprint, so we need to know where we're starting.

Pricing and payment

The Conversion Sprint is a fixed-scope, fixed-fee engagement, confirmed on a short fit call. The offer page doesn't list a public price. Our general payment terms are on Our services and pricing.

After the Sprint

Give the fix time to collect data before judging it. How long depends on your traffic: a busy page shows a clear picture sooner than a quiet one. Then you have three sensible options:

Stop there. If the fix solved the problem, that's a good outcome.
Run another Sprint on the next page in the teardown.
Move to The Conversion System. Many teams start with a Sprint to fix the urgent thing, then move into a full rebuild once they've seen the approach work on their own numbers.

Frequently asked questions

Where does the Sprint fit among your offers?

Between our free Scorecard and the full Conversion System. You can see the whole ladder on the offers page.

Can you guarantee the result?

The full 2× conversion guarantee belongs to The Conversion System, where we control the whole site. A Sprint fixes one thing, so we'll tell you honestly what impact to expect before you commit.

Can we pick the page?

Yes, you'll usually know which page hurts most. If the diagnosis points somewhere else, we'll tell you why and agree the focus with you.

Where can I read the full offer?

On the Conversion Sprint page on our main site.